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Trafcom News Podcast 129: 8 podcasting truths


truth_8987725_sFresh off a semester teaching audio journalism, and in the midst of writing a book called The Business of Podcasting with Steve Lubetkin, I just had to share these eight podcasting truths with you. I guess I could also name them “things I wish I’d known when I started podcasting.”

Here are the show notes for this 12-minute episode:

1. You will hate your first five episodes.

2. We can tell when you’re reading.

3. Get the tech right.

4. Passion wins over technology  – to a degree

5. Don’t make me dig for your podcast

6. Many people still don’t know what a podcast is.

7. Ignore the snake-oil sellers.

8. Podcasts can build communities.

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Theme music for Trafcom News Podcast is “Beneath Your Surface” by the Elisabeth Lohninger Quartet from Music Alley.



About Donna Papacosta

Writer, speaker, podcaster, communications and social media consultant, content marketer and curator. As a consultant, I emphasize the importance of storytelling and relationship-building, and enjoy helping people understand how today’s technology, combined with tried-and-true tactics, can help them communicate better with employees, customers and prospects. In other words: Share your story, build your business.

2 Responses to "Trafcom News Podcast 129: 8 podcasting truths"

  • Will Norman
    01/05/2014 - 11:37 PM Reply


    This episode is an excellent example of a well-produced podcast that is succinct, easily comprehensible, and quite useful. I’m talking laser-focused here. Also loved the well-placed but no-hype mentions of both of your books.


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