We may measure the success of our podcasts in different ways – audience numbers, influence, even sales – but certain tactics will help to ensure a healthy show: picking a niche, getting the right gear, being consistent, preparing, and having fun. In this 17-minute show, with a little help from some of my friends at Podcamp Toronto, I discuss these five tips.
Please listen and let me know what you think!
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Here are the show notes:
[00:01] Intro and welcome
00:55 How this show came about: inspiration from Podcamp Toronto; about Podcamp Toronto and the wiki where you can find lots of social media and podcasting goodness
[02:20] Shoutouts and thanks to Podcamp Toronto organizers:
Connie Crosby, Dave Fleet, Eden Spodek, Jay Moonah, Rob Lee, Sean McGaughey, Tommy Vallier
[03:10] How do you define podcasting success?
04:45 Tip #1: Pick a niche; examples of Inside PR and For Immediate Release: The Hobson and Holtz Report
05:50 Tip #2: Get the gear; advice from Victoria Fenner about external mics
07:34 Martin Waxmanand Dave Jones of Inside PR on proper gear, planning, consistency
09:04 Tip #3: Be consistent; example of Shel Holtz and Neville Hobson and their consistency of publishing FIR on Mondays and Thursdays
[12:29] Tip #4: Prepare; advice from Connie Crosby of Community Divas
13:54 Tip #5: Have fun while enhancing your brand; wisdom from Bob Goyetche of CanadaPodcasts.ca
[15:35] Recap of five tips
[15:55] Where to send comments: email to Donna AT Trafcom DOT com.
Theme music is “Beneath Your Surface” by the Elisabeth Lohninger Quartet from the Podsafe Music Network