white bookGerry Lewis photoStand out. Get noticed. Be brilliant. An interview with Gerry Lewis.

How many times have you been in a meeting that feels like the movie Groundhog Day? (“Haven’t we discussed this before – to no end?”) How many times have you seen someone bore the audience with a pointless presentation?

In the new book by Gerry Lewis, SHINE, you’ll learn how not to be that person. In this practical and insightful book, Gerry shows us how to communicate our way to a brighter career by standing out, getting noticed and even being brilliant.

Gerry is widely regarded as an expert in stakeholder persuasion, employee engagement, training and facilitation and change management. He has conducted workshops and learning programs in more than 40 countries in North America, Europe, the Caribbean, Africa, Southeast Asia and the Middle East.
[Disclosure: Gerry Lewis is a client.]

In this 16-minute podcast, Gerry explains why it’s so important for communicators today to sharpen their skills – in meetings, presentations, networking and more.

Note: If you comment on this podcast here on the blog or by email or Speakpipe, or tweet the link to it, you’ll be entered into a random draw for a copy of SHINE (limited to North America, please).

To learn more about Gerry Lewis and the SHINE book, visit the website.

Theme music for the Trafcom News Podcast is “Beneath Your Surface” by the Elisabeth Lohninger Quartet from Music Alley.




  1. Gerry put into eloquent words the concepts I’ve been trying to get across to my teenagers (look, a new audience!). Visualizing success, from the applause after a presentation to the content of approving notes that a teacher leaves on an essay, goes a long way in flipping a panicked teen into a successful student. And, If you weren’t lucky enough to learn those concepts as part of your formal schooling, there is no time like the present! No matter what stage of your career, these are key concepts. I am looking forward to reading Gerry’s book.

  2. One of Gerry’s most salient point is how we “take communication for granted.” They assume because they can (for example) speak that they can described as a communicator. I like his five “proof points”—especially for meetings and presentations. So very important! Wasting an audience’s time at a meeting, or presentation, never ceases to surprise me.
    I am a big fan of visualization—Gerry’s apparently is too. Used it virtually every day in my career as a professional educator who did three to five “presentations” a day. It works.
    Sounds like a useful book!

    • Hi Christine,

      Thank you so much for your glowing review. If you could email me (Claire@gerrylewis.com) with your contact information, I would love to send you a complimentary copy of SHINE to thank you for your kind words.

      Gerry Lewis


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